Campaigns

A campaign proposal holds the coupon definition: codes, discount, products, exclusions, minimum spend, usage limit, per-customer limit, start and expiry. Store Steward clamps it to your guardrails and refuses to create one when the simulation fails or the total exposure is above your cap.

When AI is available it writes the campaign name, description and rationale. The numbers are decided by rules, not by the AI.

On approval, coupons are created as drafts and published at their start time; a coupon that starts now is published immediately. Every coupon is tagged with its proposal ID. Reverting trashes the coupons it created. Store Steward only creates and changes coupons. It never edits product prices.